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By Jay White

Jay White was born in Charlotte, NC. He has lived in Knoxville, TN and Duluth, GA (outside Atlanta). He attended Appalachian State University, majoring in Public Relations & Advertising. Jay enjoys playing golf, the beach, reading, and photography. When he's not working, he likes to spend time with his wife, Stephanie, and daughter, Callie. They love to visit Charleston, SC. He is a REALTOR & Broker with Keller Williams in Charlotte, NC. He founded The White Group with his father, Johnny. Upon arriving at Keller Williams, they implemented the system.

Partner with us. The purpose of the Jay White Group is to provide you with limitless opportunities to grow your real estate business, build wealth and live an experiential life. Partner with us

How do you approach listing appointments? For a lot of agents, there isn’t a lot of planning. They simply make the call, set the appointment, and then overload all the information to the seller on why they should hire them.

In our opinion, there’s a better way. We think you should demonstrate your value to sellers in four distinct ways:

  • Information
  • Services offered
  • Rapport with the client
  • Agent’s skills and experiences.

Any way you can add value to the seller through these four things will set you up to win the listing and do more transactions.

If you have questions about this topic or anything else, please call or email me. I am happy to have a chat with you.